A successful design can lead to commercial success. The materials used and the packaging, labelling, and advertising all play a role in taking a product from every day to iconic. Copycats will want to profit from your success story.
To defend products effectively, you need to take a strategic approach. From selecting the right jurisdiction in which to register designs to taking swift action against the manufacturers and distributors of unlawful look-alikes and counterfeit products.
We advise design owners on global portfolio management, handling registrations at the national and international level, and effective custom-seizure programs in sectors ranging from cosmetics, clothes, and footwear to toys, furniture, automotive, and electronics. We help ensure your iconic products stand the test of time.